While I began my career as a makeup artist and musician, I eventually found my way back to my first love—stories. From my earliest memories clutching a yellow Fisher-Price flashlight under the covers to read just one more chapter, I’ve been driven by curiosity for the people and world around and beyond me.

On the editorial team at tastemaker beauty purveyor Violet Grey, in my role as Beauty Director at pioneering green beauty hub The Detox Market, and in my most recent position as Brand Director at the creative, marketing, and sales agency Crème Collective, I’ve leveraged my expertise to tease out the most effective messaging and strategies for a multitude of brands.

Each brand has unique DNA, and my job is to articulate and hone it. I believe my greatest superpower lies in taking a vast swathe of research, personal stories, passions, and ideas, then distilling them into the most impactful story—whether creating a new brand, targeting a specific audience, or communicating a product.

I'm currently open to collaborating with select clients on strategy, messaging, and copywriting projects. I look forward to hearing from you!